Installing the right processes and systems is critical for successful expansion, and many of those rely on software.
Bad decisions could cost time, money, and distract from growth.
To move forward effectively, follow this process:
๐ญ. ๐๐ฑ๐ฒ๐ป๐๐ถ๐ณ๐
Start with the business question and not the technical need. How will the software grow the business?
In some cases, difficulties between people may be the underlying issue, and that must be resolved before automating any process.
Understand the challenges from the teamโs perspective and how software is the right resolution.
Software is the tool, not the solution itself.
๐ฎ. ๐๐ฒ๐ณ๐ถ๐ป๐ฒ
Some questions to address:
ยท What does the software need to accomplish?
ยท Are there any limitations with your existing system?
ยท Do you want off-the-shelf or something more customizable?
ยท What type of security and privacy do we need?
For large changes, determine everyone affected, including clients, then engage them with surveys, conversations, and updates.
๐ฏ. ๐๐๐ฎ๐น๐๐ฎ๐๐ฒ
Besides the internet, consider other ways to discover options:
ยท Ask other founders for advice
ยท Check in a networking group
ยท Get at least 3 options to compare
Provide all users demos to identify and address issues.
๐ฐ. ๐ก๐ฒ๐ด๐ผ๐๐ถ๐ฎ๐๐ฒ
You have ways to push for a better price:
ยท Rely on investors and vendors for leverage on pricing.
ยท Purchase only the licenses and tiers you need.
ยท Offer exposure (e.g. case study or referrals) for a lower price.
๐ฑ. ๐ฅ๐ฒ๐๐ถ๐ฒ๐
Make sure you made the right purchase annually, more often for largest expenses. Question:
ยท Are we getting the expected benefits?
ยท Are we experiencing any problems?
ยท Is the vendor responsive?
ยท As we grow, will this software still help us?
ยท Are we optimized on licenses and tiers?
๐ฃ๐ฟ๐ผ ๐๐ผ๐ป๐๐ถ๐ฑ๐ฒ๐ฟ๐ฎ๐๐ถ๐ผ๐ป๐
๐๐ฐ๐ฏ๐ด๐ช๐ฅ๐ฆ๐ณ ๐ ๐ฐ๐ถ๐ณ ๐๐น๐ช๐ต โ Know the exit from outset and consider installing systems and software which complements that vision.
๐๐ฏ๐ฆ ๐๐ฏ / ๐๐ฏ๐ฆ ๐๐ถ๐ต ๐๐ฐ๐ญ๐ช๐ค๐บ โ Justify what software or process we're replacing to consider the larger context of workflow.
๐๐ถ๐บ ๐ท๐ฆ๐ณ๐ด๐ถ๐ด ๐๐ถ๐ช๐ญ๐ฅ โ Decide to build based on specific needs or if the product can be sold later. Otherwise, buy off the shelf.
Your business will have an abundance of software running your delivery, sales, marketing, reporting, and administration.
Think holistically and focus on the outcomes from your investment.
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